What is a strategic plan? In short, “a strategic plan defines the business the organization intends to be in, the kind of organization it wants to be, and the kind of economic and non-economic contribution it will make to its stakeholders, employees, customers and community.” To create an effective strategic plan an organization’s leaders mustContinue reading “The Anatomy of an Effective Strategic Plan”
Tag Archives: customer research
Tricks for driving growth and revenue
To drive growth and increase revenue a company must understand current and potential customers and identify uncontested opportunity in the industry. Below are a few tricks for driving growth and revenue: Gather more information from customers that hate you, are apprehensive about you, or don’t know you to identify opportunities to enter into new markets.Continue reading “Tricks for driving growth and revenue”
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